External Relations


Dec. 2012

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Community Leaders and CSU Discuss Outreach to Asian American-Pacific Islander Families


Leroy M. Morishita, president at CSU East Bay, addresses the community forum.

Asian American and Pacific Islander (AAPI) community leaders from the Bay Area and Southern California met with CSU leaders to discuss progress of Journey to Success, a community outreach program designed to reach out to underserved families to learn about the steps to college.

The Dec. 7 event was held simultaneously at the CSU Chancellor’s Office in Long Beach and at CSU East Bay. The two venues were connected by video. CSU Chancellor Charles B. Reed, CSU Vice Chancellor Garrett Ashley and CSU East Bay President Leroy M. Morishita spoke about the university’s efforts to build stronger relations with California communities and about the status of AAPI students in higher education.


CSU Chancellor Charles B. Reed addresses the AAPI community forum. This was his last speaking engagement before retiring after 14 years of service.

"From demographic projections, we know who our students will be, and we know we need to do things differently in order to reach those students,” Reed said. “Our goal has been to provide clear information about how to prepare academically and financially for college, and to build long-term partnerships with communities.”

For the past two years the CSU has developed extraordinary efforts to reach out and gain the attention of AAPI communities. Outreach programs include the Journey to Success initiative, which recognizes commonalities among Asian American and Pacific Islander students while delivering information in culturally sensitive ways to each community.

Howard Wang

Howard Wang, works with community members during group discussion.

“Each of the AAPI subgroups have different backgrounds, different socioeconomic experiences, and different languages,” Morishita said. “With cultural and language barriers, many of their parents have difficulty understanding the educational system and how it operates. Without proper guidance and information, students are not often directed to a path that will lead to access to college and graduation.”

The CSU AAPI Initiative addresses these challenges by providing information for targeted subgroups and by building pathways and collaborations among the various educational entities.

Nancy Wada Mckee

Nancy Wada Mckee works with community members during group discussion.

During breakout sessions, community leaders provided their input on three main themes: How to build upon the Journey to Success program; how to involve more community organizations in the initiative; and ideas for additional financial support.

See a 5 min. video about the CSU AAPI Initiative http://youtu.be/i-8-GBjtB4Q



Community Forum 2012 - Recommendations


How can we build on what has been established?

  • Track students in middle and high school
  • Engage parents who are not English speakers
  • Holding regular events in between JTS
  • Involve business community for internships
  • Leverage resources of community leaders to build partnerships
  • CSU providing structure and framework for relationship building between students & community
  • Establish more frequent dialogue between community and CSU
  • Holding events in the community; go to the families at cultural events rather than bring to campus
  • Presentations at the high schools
  • CSU staff & students more visible in the community
  • Involve media (social and traditional)
  • Create an information card with AAPI relevant information
  • Transition focus from outreach to admissions
  • Make sure info gets out to counselors - create a resource sheet
  • Understand that money is an issue and an intimidating obstacle
  • Integrate CCCs to JTS and work more collaboratively
  • Create mentoring programs
  • Involve the churches

How can your agency be part of this initiative?

  • Agencies doing after school programs with CSU (tutoring and leadership programs)
  • Tutoring & outreach starting in Third Grade
  • Working with religious and spiritual leaders
  • AAPI student organizations can announce initiative messages during their cultural events/promote cultural nights
  • Advisory council to channel current information
  • Provide scholarships for transportation
  • Social media
  • Encourage AAPI clubs to grow

Ideas for potential sources of financial support

  • Corporations & Foundations
  • Federal grants
  • The wealthy and the other 98%
  • Engaging with business and corporations
  • Cultivating AAPI alumni, maintaining emotional connection
  • Multinational NGOs
  • AANAPISI: 10-point system (incentive for students to get involved, compensation)
  • Host a benefit dinner
  • AAPI student associations throughout California