CSU Leader
News and Information for California State University Leaders
Vol. 10, No. 14, July 7, 2011

Growing Hospitality and Tourism Through the Grapevine

The CSU confers 94 percent of hospitality administration and management undergraduate degrees in California, and produces 64 percent of the tourism graduates in the state. Furthermore, the CSU is the only university in California with a bachelor’s degree program in Parks, Recreation and Leisure Studies.In 2010, tourism generated $95.1 billion in spending in California, supporting approximately 873,000 jobs. Hospitality and tourism are vital pieces to what makes California’s economy thrive. The California State University values placing experienced professionals in the workforce, armed with the skills needed to enhance the profession.

The CSU confers 94 percent of hospitality administration and management undergraduate degrees in California, and produces 64 percent of the tourism graduates in the state. Furthermore, the CSU is the only university in California with a bachelor’s degree program in Parks, Recreation and Leisure Studies. More.

Destination: Cal State to the Golden State

Through strong relationships within the hospitality, recreation and tourism industries, the CSU fosters an environment where students can learn and grow. Encompassing attractions that provide adventure, romance, indulgence and inspiration, California has become the number one travel destination in the United States. The CSU has 23 campuses that stretch from Humboldt in the north to San Diego in the South, allowing the CSU to provide hospitality/tourism graduates to nearly every region of the state.

Through strong relationships within the hospitality, recreation and tourism industries, the CSU fosters an environment where students can learn and grow. More.

Helping Serve California’s Economy

Helping Serve California's Economy

Accounting for $1.3 trillion dollars in sales and providing more than 13.6 million jobs in the United States, hospitality has truly become an integral part of the nation’s economy. In support of this vital industry, the California State University offers hospitality management degree programs at 14 campuses and has developed the Hospitality Management Education Initiative (HMEI) as a way to help provide an uninterrupted supply of hospitality leaders in California. More.


 
Noteworthy

Obama Appoints García to Advisory Commission on Hispanic Education

Dr. Mildred García, president of California State University, Dominguez Hills, has been appointed by President Barack Obama to serve on the President’s Advisory Commission on Educational Excellence for Hispanics. Release.

CSUDH President Mildred Garcia shakes President Obama's hand at the signing to renew the White House Initiative on Educational Excellence for Hispanics.

Cal State L.A. Alum Holds the Keys to L.A.’s Past

Cal State L.A. alumna Laura Massino unlocks Los Angeles’ architectural gems, prominent residences, and bits of culture and history for hundreds of Los Angeles tourists and residents. Story.

CSUCI Creates Waterfront Program

CSU Channel Islands has partnered with the Department of Boating and Waterways and the local Boys & Girls Clubs to establish a Summer Youth Watersports Camp that offers specialized instruction in kayaking, windsurfing and sailing. More.

SJSU Alumna Launches Successful Foodie Venture

Tracy Lee, founder of Dishcrawl (a series of organized food events), turns lessons learned at San José State into a successful restaurant marketing venture. Story.

     
   
Questions? For questions about editorial content, e-mail Michael Uhlenkamp at muhlenkamp@calstate.edu. For technical questions, e-mail leader-help@calstate.edu. Review past issues at the CSU Leader archives.   Subscription Information: To subscribe or unsubscribe to CSU Leader please visit the CSU Leader homepage and provide your “Subscription Information.”